Social Media Knowledge = Jobs
February 21, 2009
Society is now in the middle of a communication
revolution that has happened many times in the past. Society has shifted from to telegrams to telegraphs, postal mail mail to email, 
land line phones to cellphones, and the Yellow pages to the World Wide Web.
The way people communicate with each other has been something that has revolved around innovations surrounding them. With that, those trying to be ahead of the game in the job market must notice these changes and not be a laggard to them, but an innovator.
Anyone who has spent time searching for jobs or internships can see that it has become harder and harder to differentiate from other candidates for those jobs. Qualifications that used to be more eye-opening are becoming more and more standard for employers. Employers now are looking towards the future, and the future encompassed social media usage.
The New Media Drivers License course covers concepts and practices that are in the slide show above in regards to where the marketing industries are heading. Best practices on blogging, social media marketing, digital public relations are all presented in this course by a industry profressionl, Derek Mehraban. The course also covers how to effectively use social media to promote oneself to possible employees with Facebook, Twitter, LinkedIn, and others. There is not a single course at Michigan State that currently provides students as much real life experience with social media concepts and practices.
